Marketing Automation Bids Bid Management Farewell - Markable Solutions

Markable Solutions by Marketing Automation” had not quite reached dictionaries 10 years ago. It’s possible bid management did. For a long time, online marketing strategies revolved around the idea of the sales funnel, or the typical path that people take when moving from prospects to paying customers. As long as you understood how the funnel worked and the types of prompts that would push prospects along it, you were good to go. Problem is: now you’re competing with marketing automation – computers to optimize bid management – in some ways letting the sales funnel define itself. For more visit us!

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